Introducing Lottie's first hyperlocal brand activation. I led the design across Farnham Town F.C.'s stadium sponsorship, local buses, billboards, and a full train station takeover.

Hyperlocal by design – targeting specific audiences with tailored messaging while building genuine community connection. Delivered by a small team working fast, lean, and without agency support.

The result? We elevated the conversation around later life care and made Lottie impossible to miss across Farnham.